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Photo retouching
It’s important to understand that post-processing takes significantly more time than the photo session itself. This is a meticulous and complex process that happens behind the scenes, requiring careful attention to every detail.
As in any creative field, photo editing has its own styles, trends, and visual approaches. Retouching is not about altering reality; it is a tool for aesthetics and professional presentation.
It’s often said that retouching makes images look unrealistic and creates a false perception of beauty. However, it all depends on the approach. In everyday life, we use makeup, carefully chosen clothing, flattering cuts, and high heels — all of which help to highlight our best features. Professional editing works on the same principle: it subtly enhances what’s already there while maintaining a natural appearance.
Post-processing allows for delicate correction of temporary skin imperfections, smoothing of minor details, and enhancing the overall expressiveness of the image — all while preserving individuality and naturalness.













